Transformation is in our name.
A butterfly doesn't get a little better. It becomes something new. ButterflAi exists to guide that change for Malaysian businesses: from manual, gut-feel operations to companies that sell, decide and work with AI.
Look closely at the logo.
Inside the butterfly sits an "Ai". Behind every transformation we deliver is artificial intelligence, quietly doing the heavy lifting so your team can focus on customers and growth.
We think of change the way batik is made: line by line, layer by layer. A first line of wax, a first colour, then another. No single step looks dramatic, but together they produce something that could not exist before.
Wincent Ch'ng, founder
Wincent has built web, mobile and marketing technology products since 2016, and has focused on AI since 2024.
He has trained more than 300 property agents to use AI in their sales work, and deployed AI agents for businesses across Malaysia, in English and Chinese. He has managed IT teams and product builds from first sketch to launch, which is why ButterflAi builds systems rather than just recommending them.
Today he leads ButterflAi's strategy and personally runs Chrysalis, the private AI assistant and training service for business leaders.
"Every business deserves the AI advantage that big corporations have. My job is to make it practical, affordable and measurable."
Our partners
We work with specialist partners so every client gets a complete team, with ButterflAi as the single point of contact.
- Vision AI
- Strategic partner for the AI Sales Engine.
- MegaVision Malaysia
- Strategic partner for the AI Sales Engine. The engine runs on the MegaVision AI platform.
- Axis Advisory
- Strategic partner for digital marketing and campaign delivery.
- Ignite Marketing
- Strategic partner for digital marketing, websites and SEO.
What we believe
- Measured, not promisedWe agree the starting numbers with you, then show what changed. Targets are targets, not guarantees.
- Built, not just advisedWe set up the systems, run the campaigns and train the people. Slides are the start, not the deliverable.
- Practical firstWe start with the change that pays off fastest, then build on it.
- Made for MalaysiaEnglish, Bahasa Malaysia and Chinese, and the platforms and habits of Malaysian customers.