Chrysalis: your own AI chief of staff, and a team that knows how to use it.

A private service led by our founder, Wincent Ch'ng. He sets up a personal AI assistant on Claude around you and your company, then trains your people to work with AI every day.

Wincent Ch'ng, founder of ButterflAi

Why the name

A chrysalis is where the change actually happens, quietly and from the inside, before the butterfly appears. That is what this service is: the private, hands-on stage where a leader and a team learn to work with AI properly.

Most leaders have tried ChatGPT and stopped. Not because AI isn't useful, but because a blank chat box doesn't know your business, your clients or how you like things done. Chrysalis fixes that.

Chrysalis Private AI

A personal AI assistant, built on Claude by Anthropic, set up for one leader at a time. It knows your company, connects to the tools you already use, and does real work.

Business owner working with a private AI assistant on a laptop at night
  • Knows your businessYour products, pricing, clients, SOPs and tone of voice, loaded in so you never start from zero.
  • Connected to your toolsEmail, calendar, documents and notes, connected safely so the assistant can find, draft and organise for you.
  • Drafts in your voiceProposals, replies, WhatsApp messages, reports and presentations, ready for your review.
  • Meetings handledAgendas before, notes and action items after, follow-ups drafted for you to send.
  • Research on demandCompetitors, suppliers, markets and new ideas, summarised into what matters for your decision.
  • Custom skills for your workRepeatable tasks turned into one-line commands, such as a monthly report or a client proposal.

Chrysalis Academy

Hands-on AI training for your staff and management, in English or Chinese. People leave with prompts, workflows and habits they use the next morning, not a certificate and a slide deck.

Corporate AI training workshop for a Malaysian team in a Kuala Lumpur boardroom
Leaders
How to think about AI for your business: where it pays off, what to avoid, and how to roll it out without chaos.
Sales
Prospect research, follow-up messages, objection handling and proposals, done faster with AI.
Marketing
Content ideas, copy, visuals and campaign planning with AI, while keeping your brand voice.
Operations
Reports, SOPs, emails and spreadsheets: the repetitive work AI handles well.

Formats: half-day and full-day workshops, in-house team programmes, and follow-up clinics. Wincent has already trained more than 300 property agents to use AI in their sales work.

How a Private AI setup runs

Done with you, in a few working sessions, with support afterwards.

  1. Consult

    We map how you work: your week, your tools, your bottlenecks and what you would hand off first.

  2. Build

    Wincent sets up your assistant, loads your company knowledge and connects your tools.

  3. Hand over

    One-to-one sessions until using it feels natural. You get a simple playbook for your everyday tasks.

  4. Support

    Check-ins to add new skills as your needs grow, and to keep it up to date as AI improves.

Before you ask

Why Claude?

Claude, made by Anthropic, is strong at long documents, careful writing and following detailed instructions, and it can connect securely to everyday business tools. It suits the way leaders work. Where another tool fits a task better, we will tell you.

Is my company data safe?

We only connect what you approve, use business-grade accounts and settings, and agree clear rules on what the assistant may and may not access. You stay in control of every connection.

Do I need to be technical?

No. If you can send a WhatsApp message, you can use your assistant. The setup and the technical work are ours.

Can you train a large team?

Yes. Academy programmes run for teams of any size, in-house or at a venue, with content tailored to each department.

Start with a private conversation.

Tell Wincent how you work today. He will show you what your own AI assistant could take off your plate in the first month.